Mobile App Distribution Models

Questions marked with a * are required

Exit Survey

* How many apps per month do you download?

* Have you ever made a micro transaction or an in-app purchase?

Yes

No

* Would you be willing to view advertisements before accessing content from a website?

Yes

No

* Would you prefer to pay for a subscription for an advertisement-free experience?

Yes

No

* If requested, would you disable ad-blocking software to access otherwise free content from a website?

Yes

No

* Would you consent to the use of targeted advertising through an app, if in doing so the app would include more features?

Yes

No

* Are you currently enrolled in some form of a subscription based service, for example Hulu, Netflix Amazon Prime, Adobe Creative Cloud, or some other service?

Yes

No

* What is the average price of the apps that you download?

* If given the choice between two apps that are identical, except one is free and contains ads and the other costs $0.99 and does not contain ads, which would you download?

Free

Paid

* What is your preferred method to download or access content like mobile apps, One-time paid apps, Free apps with advertising, Free apps with paid content and why?